Privacy Policy
1. Who We Are
FewMetrics is a digital marketing consultancy operated by Surya, providing services including SEO, Answer Engine Optimization (AEO), Google Ads management, Meta Ads management, WordPress management, and social media management.
Under India's Digital Personal Data Protection Act 2023 (DPDP Act) and the DPDP Rules 2025, FewMetrics acts as a Data Fiduciary when we collect and process your personal information. This means we are responsible for how your data is used and protected.
2. What Information We Collect
We only collect information that is genuinely necessary to respond to your enquiries or to deliver our services.
Information you give us directly
When you fill out a contact form, request a free audit, or get in touch with us, you may share:
- Your name and email address
- Phone number or WhatsApp number
- Business name and website URL
- Details about your marketing goals or current challenges
- Monthly budget range
We do not collect sensitive personal data such as Aadhaar numbers, financial account details, health records, or biometric information.
Information collected automatically
When you visit fewmetrics.com, our website automatically collects basic technical information including your approximate IP address, browser type, pages visited, and time spent on pages. This is collected via Google Analytics 4. We use it only to understand how our website is used so we can improve it.
Information from client platforms
When you hire us and grant access to platforms such as Google Ads, Meta Business Manager, Google Analytics, or WordPress, we access only the data required to deliver the agreed services. We do not copy, store, or share this data outside your project.
3. Why We Collect Your Information
| Purpose | What it means in practice |
|---|---|
| Responding to enquiries | To reply to your contact form or free audit request |
| Service delivery | To provide the marketing services you have engaged us for |
| Reports and communications | To send monthly reports, invoices, and project updates |
| Website improvement | To understand how visitors use fewmetrics.com and improve it |
| Legal compliance | To meet our obligations under applicable Indian law |
We will not use your information for any other purpose without informing you first.
4. Legal Basis for Processing
Under India's Digital Personal Data Protection Act 2023, we process your personal data on the following lawful bases:
- Consent: When you submit a contact form, you consent to us using your information to respond to you. You can withdraw this consent at any time.
- Contractual necessity: When you become a client, we process your information as needed to fulfil our service agreement.
- Legitimate interests: We use website analytics to improve our services, which is a standard business practice that does not override your rights.
For clients based outside India, we process your data in a manner consistent with applicable data protection laws in your region, including the UK GDPR and Australian Privacy Act where relevant.
5. Do We Share Your Information?
We do not sell, rent, or trade your personal information to any third party. Ever.
Your information is only shared in these limited situations:
- Service providers: We use Google Workspace for email and file storage, and Google Analytics for website data. These providers process data under their own privacy policies and are not permitted to use your information for their own marketing.
- Legal requirement: If a court or government authority requires us to share information under applicable Indian law, we will comply. We will notify you where legally permitted.
We do not use advertising pixels, remarketing trackers, or third-party marketing tags on fewmetrics.com.
6. Cookies
fewmetrics.com uses a small number of cookies:
- Essential cookies: Required for the website to function. These do not store personal information.
- Analytics cookies (Google Analytics 4): Help us understand visitor behaviour. Data is aggregated and not linked to individuals.
We do not use advertising cookies, social media tracking pixels, or remarketing cookies. You can control cookie settings through your browser preferences at any time.
7. How Long We Keep Your Information
| Data Type | How Long We Keep It |
|---|---|
| Contact form submissions (non-clients) | 12 months, then permanently deleted |
| Client project data and communications | 3 years after the engagement ends |
| Website analytics data | 14 months (Google Analytics 4 default) |
8. International Data Transfers
FewMetrics is based in India. When you contact us from another country, your information is processed in India. We use Google Workspace, which may process some data on servers outside India. Google operates under standard contractual clauses and data processing agreements that provide equivalent data protection safeguards.
9. How We Protect Your Information
We follow the reasonable security practices required under India's DPDP Act 2023 and the Information Technology Act 2000. Specifically:
- All client communications use TLS-encrypted email (Google Workspace)
- Client platform credentials are stored only in a secure password manager — never in spreadsheets or plain text
- Client data is accessed only by Surya and is not shared with any subcontractors
- Platform access is removed promptly when an engagement ends
- We do not store your payment card or banking information
If we become aware of a data breach affecting your personal information, we will notify you promptly in line with the DPDP Act 2023 breach notification requirements.
10. Your Rights Under the DPDP Act 2023
India's Digital Personal Data Protection Act 2023 gives you the following rights over your personal data:
To exercise any right, email grow@fewmetrics.com with the subject line "Data Request". We will respond within 30 days.
11. Google, Meta, and Bing Compliance
Where FewMetrics manages advertising accounts on behalf of clients, we operate in full compliance with:
- Google's Publisher Policies and Google Ads policies
- Meta's Platform Terms and Advertising Standards
- Microsoft Advertising (Bing Ads) editorial and quality guidelines
Client advertising data accessed as part of our services is used solely to manage your campaigns and never for any other purpose.
12. Children's Privacy
Our services are designed for business owners and marketing professionals. We do not knowingly collect personal information from anyone under the age of 18. Under the DPDP Act 2023, processing data of individuals under 18 requires verifiable parental consent, which we are not set up to collect. If you believe a minor has submitted information through our website, please contact us immediately and we will delete it.
13. Changes to This Policy
We may update this Privacy Policy from time to time when our practices change or when the law requires it. We will update the "Last updated" date at the top of this page. If a change significantly affects how we handle your personal data, we will inform active clients directly by email.
Contact Us
For any privacy-related questions or to exercise your data rights:
FewMetrics
Email: grow@fewmetrics.com
Website: fewmetrics.com
We respond to all privacy enquiries within 7 business days.